Even a glance at the lineup snaking around the block outside L’Olympia on a Sunday evening was enough to signal that something out of the ordinary was happening. Attendees waiting in anticipation of experimental folk band, Heilung. Fans arrived to the venue in full Norse-influenced historical attire – standing in the queue. I watched a parade of pelts, face paint, and bones march around me. A pair of show-goers close to me carried a massive pair of moose antlers. Clearly, this was not going to be just a concert, but an event.